Mike Kim is a business coach and marketing strategist who specializes in personal branding, product launch strategies, and copywriting. His core philosophy of marketing is this: “Marketing isn’t about closing a sale, it’s about opening a relationship.”

Mike is one of my favorite communicators. As a writer, speaker, podcaster, and copywriting expert, he has the uncanny ability to cut through the noise and say things in a straightforward and memorable way.

I asked Mike to come on the show and talk about personal branding because it’s a vital topic for every writer. You’ll learn what a personal brand is and why you need it, Mike’s journey from a worship pastor to branding expert, some of Mike’s predictions for personal branding this year, and much more.

I encourage you to follow Mike on Facebook and Instagram because he not only adds a ton of value there, he’s also hilarious! Also, make sure to check out Mike’s website, the excellent Brand You podcast, and his new book You Are The Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

The post Mike Kim: Secrets of Personal Branding appeared first on Daily Writer | Essential Habits for Impact & Influence.

Lauren V. Davis works with people all over the world to overcome their personal branding discontent and grow their presence so that they can focus on sales, exposure, leadership, and community impact through her marketing consultancy Lauren Davis Creative and her podcast, the Business Event Playbook.

Her expert social media advice has been featured in articles by Huffington Post, Readers Digest, as well as many podcast guest appearances. In this episode, she patiently answers all my questions about Instagram, including: Why IG is different than other social media platforms, How to use IG with your email list, How to write a great IG post, and How to start building an audience on IG.

You can connect with Lauren at her website or on Instagram. Make sure to grab Lauren’s Instagram PDFs with content ideas, and also check out her amazing Facebook group, Understanding Social Media Marketing for Entrepreneurs.

The post Lauren V. Davis: Instagram Secrets for Growing Your Audience appeared first on Daily Writer | Essential Habits for Impact & Influence.