When you talk to writers, there are certain themes that come up repeatedly in conversations. One of those themes is that authors know they need to market their books, but get confused about how, when, and where to start.

I’m thrilled today to have a guest who is not only the #1 expert on self-publishing… she’s also a bona fide expert on book marketing, as well. You can scour the internet, and I promise you will not find anyone who has more experience, credibility, or success when it comes to publishing and marketing their own books and creating a multi-layered, successful business from their ideas.

Her name is Honorée Corder, and she is the author of dozens of books, including: You Must Write a Book, The Prosperous Writers book series, Vision to Reality, Business Dating, The Successful Single Mom book series, and many more.

Next week, she’s releasing her brand-new book, You Must Market Your Book: Increase Your Impact, Sell More Books, and Make More Money. This is a fantastic book that is concise, to-the-point, and exactly what you need to start selling more books.

I would be hard-pressed to say there is anyone who has had more impact on my mindset and growth over the last couple of years than Honorée. I’m in my second year of her amazing Empire Builders Mastermind, and it has truly been life-changing.

In this interview, we dive into a few topics in her new book, You Must Market Your Book, including: where book marketing really begins, how to think like a business person, how to market with your book, and much more.

You can get the book now on Amazon via this link, and I highly recommend signing up for Honorée’s extremely helpful email list at https://honoreecorder.com.

The post Self-Publishing Expert Honorée Corder on the Best Book Marketing Strategies appeared first on Daily Writer | Essential Habits for Impact & Influence.

Many of my writer friends not only create their own content, they also do client work such as editing, writing articles, or ghostwriting books. As you probably know, I’m a full-time ghostwriter myself.

I’m excited to share this conversation with Paul Klein, who is a business consultant and entrepreneur, and host of The Creator Revolution Podcast. From his days as a 1980s hair band guitarist, he has been a lifelong entrepreneur. He has experience starting and scaling a successful SAAS company as well as consulting some of the biggest brands including Target, Neiman Marcus, Starbucks, Holiday Inn, and other global brands.

Paul helps consultants, freelancers, and solopreneurs price their services and stop under-charging so they can build their 7-plus figure businesses.

In this conversation, I get to ask Paul all my questions related to pricing strategies that can help increase our rates. You’re going to learn the best ways as a service provider to increase your income and use price anchoring to set the conversation about your rates. Every writer can increase their revenue, rates, and engagements by implementing these simple pricing strategies.

You can find out more about Paul at https://PaulKlein.net and https://bizabletv.com. Plus, you can get 7 days of BizableTV FREE! You can access exclusive entrepreneurs, docuseries, BizableTV University, and live streams.

The post Pricing Strategies to Increase Your Rates with Paul Klein appeared first on Daily Writer | Essential Habits for Impact & Influence.

Kent talks to author and book marketing expert Shelly Hitz about her story of becoming an author of dozens of books, and book marketing practices you can put into practice right away.

Since 2008, Shelley Hitz and her husband CJ have written and published 70 books through their independent publishing company, Body and Soul Publishing. They’ve sold over half a million books and have given away over 700,000 books on Kindle alone.

They have been mentoring writers since 2010 and now help Christian writers take the courageous step of writing, self-publishing, and marketing their books inside their membership Christian Book Academy, the Kingdom Writers Podcast, their free Facebook Community, and free resources for Christian writers.

Make sure to register for her upcoming Kingdom Writers Conference: Courageous Writer Edition, which is here to help you go from unknown author to consistent book sales by gaining the courage to step out, initiate purposeful partnerships, and sell more books using the power of collaborations.

This FREE 5-day event is something you won’t want to miss. Plus, I will be one of the speakers this year!

Register for the Kingdom Writer’s Conference: Courageous Writer Edition

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We talk about books quite a bit here on this podcast, because after all, this is a writing podcast! But what happens after you write the book? That’s only half the battle, and in a sense, your journey has only just begun.

I’m excited to bring you this fun conversation with a good friend of mine who’s going to give us lots of great insight into marketing your book, as well as how to build a business with your book. His name is Andy Storch, and he is the author of Own Your Career, Own Your Life: Stop Drifting and Take Control of Your Future. This is honestly one of the best professional and personal development books I have read in a long time. Andy teaches you how to own your career, take responsibility, do networking the right way, and a lot of other key habits and practices that will make you successful.

Andy is also a consultant, coach, speaker, and facilitator specializing in the Talent Development space. Andy is also the host of three podcasts:  The Talent Development Hot Seat, Own Your Career, Own Your Life Show, and My NFT Journey. And if that’s not enough, Andy also heads up the Talent Development Think Tank Conference and Community.

I first got to know Andy in the Total Life Freedom Community, which you probably recall is a running theme with a lot of my podcast guests. Andy is the real deal. He is kind, generous, brilliant, a great connector, and the kind of person who will help you succeed in life just because you spend time with him.

In this conversation, I get to pick Andy’s brain on the income streams related to his book, how he has used it to build his business, and some of his marketing strategies.

Check out Andy’s website: AndyStorch.com

Connect with Andy on LinkedIn, Instagram, Facebook, or Twitter

Read Andy’s book, Own Your Career, Own Your Life: Stop Drifting and Take Control of Your Future.

Listen to Andy’s podcasts:

The Talent Development Hot Seat Podcast

Own Your Career, Own Your Life Podcast

My NFT Journey Podcast

The post Andy Storch: How to Use Your Book to Build a Business appeared first on Daily Writer | Essential Habits for Impact & Influence.

As I mentioned yesterday in my podcast intro, I’m forgoing the usual weekend introduction and just diving right in. This weekend, I’m doing a couple of shorter episodes that can help you with practical aspects of your writing.

On today’s post, I’d love to dive into the topic of perfectionism. This is an area where so many writers struggle. We have this ideal of what we should be writing, or the kind of success we should be having, and then we get stuck because it seems unattainable.

I used to struggle with this a lot more. Honestly, when I started doing a daily podcast, and when I started doing more client work, this tendency went away simply because I had to create on demand. There wasn’t really time to sit and analyze my writing to death. I had to get it in shape, then get it out the door and move on to the next thing.

I want to share the most helpful way that I started to beat perfectionism. I started making it my goal to produce B-level work in everything I did. I think it was the author Sean McCabe who I once heard say, “Your 90% is everyone else’s 100%.” There is a lot of wisdom in that approach because, if you’re a perfectionist, your standards are so high that almost no one can achieve them. So, if you just shoot for 90%, everyone else will perceive that as 100%.

This was immensely helpful to me, and I translated this concept into a grading metaphor since I was a teacher for a long time.

So how does this apply in real life? It just means that you get your work to the level that is a solid B+. What does that mean specifically? Well, it depends on your perception of what a B+ is, the type of work you’re doing, and so forth.

If you’re a heart surgeon, a B+ won’t cut it because you have to be perfect. But we’re talking about writing, not heart surgery. The way this applies to me is that when I create material for my podcast or a book, I get it to a level where I think, “Yeah, that’s pretty good and will help someone.”

I don’t spend excessive time wordsmithing things. I don’t obsess over every word. I make sure it’s clear and has some kind of practical application. And, of course, I make sure there are as few grammar and spelling errors as possible. And when it comes to client work or paid products like books, of course, I bring in editors and sometimes beta readers for more support.

Perfectionism is not about the reader you’re serving, it’s about you. If you’re obsessed with perfection to the point where you can’t create, that’s a very self-centered approach to your work. Start focusing on the reader and the people you are trying to help. Get your work to a B+ level and then ship it.

When you obsessively focus on trying to help people instead of obsessing over what people think of you, you will enjoy writing a lot more and be far more productive.

The post The Best Way to Stop Being a Perfectionist appeared first on Daily Writer | Essential Habits for Impact & Influence.

I am thrilled to bring you this conversation with my good friend Alex Barker. He is the founder of The Happy PharmD, a company that helps pharmacists find work that is fulfilling and inspiring. He’s also the author of the book Indispensable: The Prescription for a Fulfilling Pharmacy Career.

Because we have been involved in several of the same groups and online entrepreneur communities, I’ve known Alex for a number of years. I’ve asked him to come on the show to talk about the importance of thinking like a business owner. He’s not only a great thinker, but a humble and generous leader, as well as a fantastic coach.

Today, Alex shares about his experience as a business owner, the benefits of owning your own business, why it’s hard for creative types to think like entrepreneurs, and much more.

You can find Alex on his website, Facebook, or LinkedIn, and you can buy his book on Amazon.

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