Most authors focus on strategies such as email marketing and social media when connecting with readers and promoting their books. On today’s episode, you’ll hear from an expert who gives you the keys to unlock the power of traditional media—perhaps something you hadn’t considered before.

Mary O’Donohue is a Media Coach for Authors, #1 bestselling parenting author, and former post producer for “The Oprah Winfrey Show.” She has worked in high-profile television for decades including years on “The Today Show,” “NBC Nightly News,” and “Meet the Press.”

As founder of Authors In Media, Mary teaches women nonfiction authors how to get publicity and do media interviews that sell books, expand their impact, and change the world.

Her unique coaching framework, The Media I.M.P.A.C.T. Method, is a proven path to publicity with purpose, and has consistently led to author success in national media, with her clients reaching audiences of more than a billion people—so far.

In this conversation, you’ll learn how traditional media is different than other types of media, a few obstacles authors face when navigating traditional media, and the 6 pillars that create media success for authors.

And, as Mary mentions in the interview, she’s getting ready to offer her Publish to Prime Time program for women nonfiction authors. To find out more, you can book a time on her schedule.

In addition, I encourage you to download her free podcast one-sheet templates by visiting her website, https://maryodonohue.com. I’ve already downloaded these myself and will be using them immediately!

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When we talk about writing on the podcast, we usually do it in the context of writing books. But writing can take many forms, and today I’m excited to welcome a guest whose writing and creative work has taken shape in many different ways over the years.

Andrew Greer is an eight-time Dove Award-nominated singer/songwriter, producer, author and television/podcast host who is known for his old soul sound and thoughtful conversations.

Andrew’s fifth and newest collaboration with Parable Christian Stores, Tune My Heart 2…Songs of Goodness & Love, follows last year’s Tune My Heart…Songs of Rest & Reflection—which debuted at #1 and spent 23 weeks atop Parable Christian Stores National Retail chart.

In addition to writing and recording his own music, Andrew is a producer as well. Just last month, we saw the release of Bellsburg: The Songs of Rich Mullins, co-produced by Andrew. The album featured recordings of classic Rich Mullins songs by Christian artists, including Amy Grant, Derek Webb, Cindy Morgan, Andrew Peterson, and many others.

Andrew is also known for facilitating conversations that dig deep. He co-created and co-hosts the popular television and streaming series Dinner Conversations with Mark Lowry and Andrew Greer. Additionally, he co-hosts Bridges with Patsy Clairmont and Andrew Greer, which is a podcast inviting listeners of all ages to find common ground by embracing a fierce faith in a tough season.

Carrying on his affinity for meaningful conversations in a spiritual context, Andrew has authored two books—Transcending Mysteries: Who is God, and What Does He Want From Us? co-authored with Ginny Owens, and Winds of Heaven, Stuff of Earth: Spiritual Conversations Inspired by the Life and Lyrics of Rich Mullins.

As you can see, Andrew is an artist and writer who operates in multiple genres and formats. In this wide-ranging conversation, we talk about his journey as an artist and musician, his burgeoning interest in filmmaking, producing the new Rich Mullins album, and much more.

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