Most young people only have a vague idea of who Johnny Carson is, if they have even heard of him at all. But if you’re 40 or older, you probably remember him as the host of “The Tonight Show.” From 1962-1992, Johnny Carson ruled the airwaves as the King of Late Night. If you were … Read more
In the last weekday episode, we talked about the power of sending handwritten notes. Today, let’s look at another powerful way to personally connect with people. Since high-speed internet and mobile phones started becoming more powerful ten or fifteen years ago, video has become a more important medium with each passing year. We all love … Read more
This one is for all the 1980s rock fans out there. In 1985, the music group Heart was choosing songs to record for its 8th studio album, which was to be named simply, “Heart.” The group normally recorded songs they had written themselves, but they had been presented with a new song written by Martin … Read more
Sometimes we make a false distinction between writing for money and writing for pleasure. Both goals can be valid and important. What ties them together is that you are adding value to the world through your writing. When you write for clients, you are adding value to them and their business. When you write nonfiction, … Read more
Every writer talks about wanting success, but what does success actually mean? How do you measure it? Is it even a worthy goal in the first place? Those are all valid questions, but they’re not the questions we should be asking first. The great physicist Albert Einstein gives us some great guidance here. He said, … Read more