Here is one of the most interesting paradoxes of successful writers: the more books someone writes, the more obvious their core message is.

Your core message is the main theme, the golden thread, that dominates most of your content. Some examples:

Adventure author Jon Krakauer writes about human drama in life-or-death outdoor situations such as hiking or mountain climbing.

Novelist J. K. Rowling writes about what it means to be a hero in the context of a fantasy world.

Novelist Stephen King writes about the dark side of humanity in the context of horror stories.

Personal development guru John Maxwell writes about leadership.

Historian David McCullough wrote about the humanity behind American historical figures.

For most authors, it’s many books, but one core message. You might say, “What about the books that aren’t tied to an author’s core message?” Most of the time, those books are tied into their core message in one way or another.

What about you? What’s your core message?

If you can’t articulate it yet, that’s okay. It takes time and writing a lot of words before you figure it out. Your core message gets clearer and more authentic the more you write.

Today’s Challenge: As best as you can articulate it, write down your core message as an author. Then ask three people who know you well to see if they agree.