Vikrant Shaurya on How to Write for Your Target Reader

When you talk to aspiring authors, one of the common themes you’ll hear is that many of them have always wanted to write a book. It’s a dream they’ve had for years. I applaud dreams and goals! And when you’re writing a book, it’s important to make sure you are keeping the goals of your … Read more

Bestselling Author Janet McHenry on Studying the Form for Your Writing

If you like to spend time in the kitchen, you know that it’s important to understand what you’re making before you gather your ingredients and begin cooking. The recipe for making Buffalo wings is quite different than the one for chocolate cake. In other words, you must understand the form of what you’re making in … Read more

Alexandra Shapiro on Writing a Legal Thriller

If you have enjoyed books by authors such as Scott Turrow and John Grisham, you’ll love today’s interview. My guest is Alexandra Shapiro. She is a former federal prosecutor with nearly 30 years of experience, and co-founder of Shapiro Arato Bach LLP, a prominent New York litigation boutique. She has argued in the Supreme Court, … Read more

How to Write a Novel with Joanna Penn

Kent talks to Joanna Penn about her brand-new book, How to Write a Novel. You’ll learn how writing a novel changes you, whether you should try discovery writing or outlining, how to choose a story structure, how to get over the fear of being judged, and much more. Joanna Penn is an award-nominated, New York … Read more

Milestone #4: Publish & Market Books That Solve Problems for Your Readers

So far in this series, we have looked at the importance of getting clear on your audience and message, building the platforms where you will share your content, and writing consistently. That brings us to Milestone #4: Publishing and marketing books that solve problems for your reader. Why it’s important: Books give you credibility and … Read more

Writing for the Right Reasons

Sometimes we make a false distinction between writing for money and writing for pleasure. Both goals can be valid and important. What ties them together is that you are adding value to the world through your writing. When you write for clients, you are adding value to them and their business. When you write nonfiction, … Read more

Writing Creative Nonfiction with Christopher Johnston, Journalist & Playwright

When you hear the term “creative writing,” what comes to mind? If you’re like most people, you probably think of fiction-based writing like novels, screenplays, and short stories. But did you know that the concept of creative writing also applies to a wide array of nonfiction formats as well? I’m very excited to have a … Read more